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Tag: brand identity

Posted inCars & Mobility

BMW M3 at 40: why this iconic sports sedan remains the soul of the brand

Avatar photoby Olivia Chen03/01/2026

Few cars define a brand like the BMW M3, which celebrates its 40th anniversary in 2026. Unlike BMW’s earlier landmark models, the M3 forged a distinct identity that still shapes how enthusiasts and rivals perceive the company. This is the car that transcended its homologation roots to become the ultimate benchmark in sports sedans-a title […]

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