Posted inNews

Citizen partners with BEAMS on retro Ana-Digi Temp watch reboot

Citizen is reviving its iconic Ana-Digi Temp watch from 1982 through a collaboration with Japanese retailer BEAMS, blending vintage design with contemporary fashion. This partnership taps into the cult status of the multifunctional retro model – a savvy move to keep the nostalgic series alive by targeting brand fans who value heritage over specs. The […]