Samsung’s mid-range lineup is about to get a refresh with the upcoming Galaxy A57 and Galaxy A37 models, and fresh pricing details for India have surfaced. A leaked internal memo, apparently sent by Samsung India to retailers, reveals the expected price tags and configurations of the two phones, hinting at a notable price increase compared to their predecessors.
The Galaxy A57 will come in two variants: 8GB RAM with 256GB storage and 12GB RAM with 256GB storage, priced at approximately ₹56,999 ($606) and ₹62,499 ($665) respectively. Meanwhile, the Galaxy A37 is set to offer three configurations-8GB/128GB for ₹41,999 ($447), 8GB/256GB for ₹47,499 ($505), and 12GB/256GB for ₹52,999 ($564). This marks a considerable rise from the Galaxy A56 and A36 models launched last year, with the A56 starting at ₹44,999 for an 8GB/256GB option and the A36 at ₹32,999 for the base 8GB/128GB version.
This price adjustment likely reflects rising component costs, especially for memory chips, which have surged globally. Samsung’s decision to boost RAM and storage options while raising prices shows an attempt to balance consumer demand for more performance and storage against steady inflation in supply chain costs. It places the Galaxy A57 closer to the premium mid-range segment in India, where competition is fierce from brands like Xiaomi and Realme, which offer value-packed alternatives.
Samsung’s India pricing leak comes shortly after various design and feature rumors have surfaced for these models. While further official specifications remain under wraps, the new prices give an idea of where these phones will fit. The Galaxy A57 appears positioned as a more premium mid-tier device, possibly with upgraded cameras and displays, whereas the A37 targets users seeking a modest upgrade over last year’s budget tiers.
Given the price jump, buyers might weigh the Galaxy A57 and A37 against rival smartphones that undercut Samsung on cost but may lack its ecosystem integration or brand prestige. Samsung’s challenge will be to justify the premium through software updates, durability, and brand trust-factors that historically helped its mid-range models maintain popularity in India.
Samsung Galaxy A57 and A37 India pricing and variants
- Galaxy A57 8GB RAM/256GB storage: ₹56,999 ($606)
- Galaxy A57 12GB RAM/256GB storage: ₹62,499 ($665)
- Galaxy A37 8GB RAM/128GB storage: ₹41,999 ($447)
- Galaxy A37 8GB RAM/256GB storage: ₹47,499 ($505)
- Galaxy A37 12GB RAM/256GB storage: ₹52,999 ($564)
Comparison to previous Galaxy A56 and A36 prices
- Galaxy A56 8GB RAM/256GB storage: ₹44,999
- Galaxy A36 8GB RAM/128GB storage: ₹32,999