Honor has added a new budget projector to its China lineup, and the pitch is straightforward: a 1080p image, a few genuinely useful automation tricks, and a price that sits around $200. The Honor Choice AI Projector Pro goes on sale on 15 May for about 1,410 yuan, and, unlike a lot of cheap projection hardware, it is built to do more than just throw light at a wall.
Available in Titanium Gray and Starlight White, the projector is a step up from Honor’s earlier Firefly AI Projector Air. It runs Android 9.0 and, according to the company, does so without ads in the operating system – a tiny detail that matters more than most spec sheets would like to admit.
Honor Choice AI Projector Pro specs
The hardware mix is aimed squarely at the living-room crowd. Honor says the projector delivers Full HD 1920 x 1080 resolution, a 16:9 aspect ratio, and 2500:1 contrast, while the HiSilicon V352 chip handles the processing. It also comes with 2 GB of RAM, 32 GB of flash storage, and a built-in 5 W speaker.
- Resolution: 1920 x 1080 pixels
- Contrast ratio: 2500:1
- Aspect ratio: 16:9
- Chipset: HiSilicon V352
- Memory: 2 GB RAM, 32 GB flash storage
- Speaker: 5 W
Automatic setup is the real selling point
The smarter parts are the ones that save you from fiddling with the thing for 20 minutes before movie night starts. Honor includes automatic focus, four-way keystone correction, screen adaptation for surfaces such as curtains, voice control, wireless casting, Bluetooth, Wi-Fi, and HDMI 2.0. That puts it in the same convenience-first camp as other compact projectors trying to replace a TV without demanding a degree in calibration.
A crowded low-cost projector category
At this price, the Honor Choice AI Projector Pro is clearly aimed at buyers weighing convenience against raw brightness and home-theater ambition. The broader trend is familiar: affordable projectors are increasingly sold on software and setup helpers, because once image quality reaches ”good enough” territory, ease of use becomes the feature people actually remember.
The open question is whether Honor can turn that into a real volume product outside the enthusiast bubble. If the company gets the balance right, this could be one of those rare sub-$200 devices that feels smarter than its price tag suggests.