Sony is introducing ”True RGB” as the new branding for its Mini LED TVs featuring separate red, green, and blue LEDs in the backlight-a move aimed at clarifying a technology that has been causing confusion since CES 2026. Sony’s True RGB TVs use individual RGB LEDs to deliver brighter images, purer colors, and the widest color gamut in the company’s home television lineup to date.
Technically, True RGB isn’t a brand-new innovation. It follows the Micro RGB concept previously demonstrated by Samsung, LG, and Hisense. Instead of the traditional Mini LED design that uses blue LEDs combined with quantum dots, True RGB TVs employ distinct red, green, and blue Mini LEDs paired with an LCD panel. This setup promises more accurate color reproduction and higher peak brightness compared to standard Mini LED TVs, although it differs from OLED displays where each pixel emits light independently.
Sony claims an advantage in image processing, applying algorithms borrowed from professional reference monitors used in the film industry. This technology enables more precise control over the backlight, boosting brightness and improving color accuracy while reducing the halo effect caused by light spilling onto adjacent pixels. It also enhances viewing angles, maintaining image quality even off-center.
Sony’s reputation in cinema-grade equipment, including its work on Hollywood productions and professional displays, underpins its confidence in True RGB’s capabilities. This background differentiates it from competitors focusing mainly on consumer technology.
The first Sony Bravia TVs featuring True RGB Mini LED technology are expected to debut in spring 2026, with more technical details to be revealed by the company ahead of launch.
While Samsung, LG, and others have explored similar RGB Mini LED backlighting, Sony’s emphasis on professional-grade image processing could tip the scales in image fidelity-a key battleground as Mini LED technology matures alongside OLED and QD-OLED displays. We will be watching closely to see if True RGB establishes a new standard or remains a niche premium offering.